Luxe Mattresses

Company overview

Traffic
increase

0 %

Additional
keywords

+ 0

Organic
visitors

Backlinks
Increase

0 %

Improve website ranking?

We have an ideal solution for your business marketing

Backstory

From 0 to 1.65K Clicks – How I Grew a New Website’s Traffic in 6 Months

I took over the SEO and digital marketing for a newly launched website 6 months ago. The website, which was created 8 months ago, had zero traffic when I started. Through a strategic and data-driven approach, I successfully transformed its online presence, achieving 1.65K clicks and 274K impressions in the last 3 months. This case study highlights my role, strategies, and the remarkable results I delivered.

Background

The website belongs to Luxe Mattresses, a premium mattress brand based in the UK. When I began working on it, the website had no traffic, no search visibility, and minimal brand recognition. My goal was to establish its online presence, improve search engine rankings, and drive targeted traffic to the website.

Increased in recent times

Organic traffic increased

Challenges

Zero Traffic: The website had no organic traffic or user engagement.
No Search Visibility: It had no impressions or rankings on search engines.
New Brand: Luxe Mattresses was a new player in a highly competitive market.

My Role and Strategy

As the sole SEO and digital marketing strategist, I designed and implemented a comprehensive plan to grow the website’s traffic and visibility. Here’s how I did it:

Technical SEO Optimization

Keyword Research and On-Page SEO

Identified high-volume, low-competition keywords relevant to the mattress industry.
Optimized meta titles, descriptions, headers, and content for target keywords.
Created a blog section and published SEO-optimized articles on topics like “How to Choose the Right Mattress” and “Benefits of Eco-Friendly Mattresses.”

Content Strategy

Off-Page SEO and Link Building

Social Media Integration

Performance Tracking and Optimization

Results

Within 6 months, my efforts led to significant growth in the website’s performance:

Clicks: Increased from 0 to 1.65K in the last 3 months.
Impressions: Grew from 0 to 274K in the last 3 months.
Organic Rankings: Achieved top 5 rankings for 100+ high-volume keywords.
Engagement Rate: Improved social media engagement by 150%.
Sales: Contributed to a 30% increase in sales due to higher traffic and engagement.

Conclusion

This project is a testament to my ability to grow a website’s traffic and visibility from scratch. By leveraging technical SEO, content marketing, and data-driven strategies, I transformed Luxe Mattresses’ online presence and established it as a recognizable brand in the UK market. Moving forward, I aim to further optimize the website’s conversion rate and expand its reach to international markets.